Showing posts with label ???. Show all posts
Showing posts with label ???. Show all posts

November 22, 2010

Footballer lives in a designer store

(Reuters Life!) - Soccer players may be known for their extravagant homes, but Italian footballer Andrea Vasa has trumped his peers by living in a somewhat unusual location -- a designer store.

Since late February, 30-year-old Vasa, a defender for Milan's Brera team, has slept, washed, dressed and chilled out at the flagship store of Belgian menswear designer Dirk Bikkembergs in the city's exclusive Golden Quad area.

His surroundings include a ground-floor leather sofa and TV area, a bedroom, gym and large bathroom plastered with pages of Italy's "Gazzetta dello Sport" paper -- all spread out in the store and easily seen by shoppers. A small kitchen is there too.

Huge windows look out onto the busy square outside, and a soccer shoe-shaped entry phone adds the "home" touch. Personal pictures and some books adorn the shelves where clothes from the Bikkembergs main line are exposed.

"Clients go in as if it were my own wardrobe," Vasa, originally from Sardinia, said while walking around the store.

"Before I used to live in a one-room apartment -- there is just no comparison. It was 40 square meters (431 sq ft), here the bathroom is that size." Bikkembergs has said the store was designed for and inspired by the lifestyle of "passionate sportsmen."

The shop, spread over three floors, sells the Bikkembergs menswear collections as well as travel bags, sunglasses and sport shoes. The top two floors double up as Vasa's home with a spot for his car, a white Porsche.

Shoppers walk around as Vasa sits on the sofa watching TV or playing video games and on some occasions, they have walked in the bedroom while he was still in bed.

"Some people don't believe it, others are surprised or they don't expect it," he said.

"Some have even asked if they can live here too."

Despite the luxury surroundings, there are some limitations. The shower can be seen, so washing needs to be done carefully.

"Someone who is more extrovert would shower or do it in swimming trunks," Vasa said, adding that he also hides his shampoo and shower gels, leaving only his toothbrush and toothpaste exposed.

"Some people would actually open the bottles to check whether they were real," he said.

The store is open from 10:30 a.m. (0830 GMT) to 19:30 p.m. (1730 GMT), meaning privacy starts in the evening. A guard is on watch during the night.

Vasa, who had modeled for Bikkembergs before moving in, said he was shortlisted for the project after volunteering with others. The location and the car were definitely a draw.


http://www.youtube.com/watch?v=QB8vkG5Hr28&feature=rec-LGOUT-exp_fresh+div-1r-6-HM


August 16, 2010

Some more colours in our Cities

Wasted Spaces is a street art-based organization that uses abandoned buildings and vacant properties as a playground for its artists.

Their latest undertaking is the Smile Project which involves setting up various temporary installations depicting smiling faces, such as ’smiley balloons’, in public places in the English town of Wembley.



June 14, 2010

Change the way you consume and not what you consume !

That's what Rachel Botsman and Roo Rogers, co-author of the book "What's Mine is Yours: The Rise of Collaborative Consumption" are telling us.
Those two words kind of describe what has developed over the past years concerning lending, trading, sharing, renting and swapping, in domains such as: transportation (cars, bikes), apparel (clothing, accessories), food, living spaces, household appliances, money (social lending, virtual currencies, time banks) workspaces, travel, accommodation, space (storage, parking, spare rooms).
Here is a video that sums up the concept



Much more to find on their web site

May 17, 2010

Borrow someone at the Human Library...

Imagine borrowing a person from your local library in the same way you would borrow a book.

That's what the Human Libraries propose !
The Human Library is designed to fight against stereotypes and prejudices.

How ? Instead of borrowing books, you "borrow" someone for 30 minutes who tells you about his life, a story he wants to share. All kinds of "human books" are available from the junkie to the drag queen, the noun to the ex-prisonner



Since the launch of the concept in Denmark, it has developed in all the continents with hundreds of events per year.
You can even find permanent Human Libraries in more than 30 cities.
Who wants to borrow me ?

March 15, 2010

What about the "Friday No-Wear" concept...

Are they brave or mad? Office workers of a Marketing Company based in Newcastle decided to go naked to boost team spirit ! How about that ?


Not sure it would be easy to convince the CEO...